In September in Sao Paulo will be the first edition of one of the most important fairs in the world dedicated to innovation in cosmetics ingredients. Algea will be present at stand E17 with a substantial product showcase.
Brazil is one of the most important markets: with a population of 196 million and an average GDP per capita of around US$12,000. In particular, Brazil is now the world's third-biggest cosmetics market, just trailing the US and Japan, accounting for more than 50% of the entire Latin American cosmetics market.
From the 9th to the 10th of September at In-Cosmetics Brasil more than 150 leading personal care ingredients specialists from across the world will gather to present their product innovations.
Algea could not miss this event; they will be presenting an absolute novelty. Its AlgeaEsthe division, dedicated to cosmetics, has developed phytocomplexes and concentrates rich in natural active substances such as trace elements, marine anti-oxidants and vitamins, naturally stimulating the skin's response to age and blemishes. Its ingredients nourish, strengthen, lighten and illuminate the skin, enhancing its appearance. The continuous search for new solutions, via Valagro's exclusive Geapower technology, has led to the development of a new product, AlgeaEsthe Fucose, the preview of which will be launched at In-Cosmetics for Brazilian market providing the perfect showcase for this occasion.
We look forward to meeting you at booth E17 to share other news and the product’s unveiling.